Stella Artois je ujedinila snage sa kompanijom specijalizovanom za razvoj augmented reality softvera AcrossAir i lansirala aplikaciju za mobilne telefone koja pivopijama pomaže da najlakše dođu do najbližeg bara u kome se toči Stella. Kako kaže VentureBeat, aplikacija koja će biti lansirana ove nedelje, omogućiće korisnicima da nađu najbliže barove iz baze od preko 80.000 Stella Artois lokacija, jednostavno mašući telefonom u vazduhu. Ovo je jedna od prvih AR aplikacija

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Stella Artois has teamed up with mobile augmented reality firm AcrossAir to launch a mobile app that lets drinkers find their nearest Stella-dispensing bar. The app, which will be launched this week according to VentureBeat, will allow users to find nearby bars from Stella Artois' 80,000-strong database, simply by waving their cameraphone around in the air. It's one of the first big-brand AR apps, although Stella isn't alone in looking

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